Twitter is a micro blogging service and social media service from the USA, designed by Jack Dorsey, Biz Stone and Evan Williams founded in March 2006. Twitter allows registered users own text messages with a maximum of 140 marks. These so-called tweets are displayed to the users that follow that user, so they have subscribed to their updates.
When Twitter was used mainly at the beginning of private individuals and over time by other individuals such as athletes or politicians, even more companies and news services rely on the popular short message service. Will be distributed on Twitter via links to new trends and developments, special events or Schagzeilen. For political campaigns or Twitter was used in the past. Particular importance was the micro-blogging service during the Iranian presidential elections in 2009 when, despite Internet censorship by the Iranian government supporters of Hussein Mousavi could disseminate information through Twitter. In Germany, there was criticism of the service, as in the choice of the German Federal President in 2009 early on Twitter, the election result was widespread.
The technology of Twitter
As Web technology is Twitter Ruby on Rails and for the generation of websites. In the beginning was the so-called message queue, which is responsible for forwarding the actual message, written in Ruby. Because of scaling problems that had to be rewritten, which was done in the programming language Scala. Grpßen a stake in the success of Twitter has in particular the Twitter API, which integrate into other web services and applications. Thus, in addition to specialized Twitter clients such as Seesmic Tweetdeck or created a small ecosystem of applications that extend the service to other features such as team, business and monitoring components.
Twitter and SEO
Particular importance is given to the Twitter search engine optimization. VIEWING search engines like Google or Bing for some time Twitter messages to their results. Also can be performed on Twitter good viral campaigns that provide a short time for many visitors.